Digital Marketing Assistant
At Piglet in Bed, we're on a mission to become the home of long-lasting, natural comfort. Dreamt up in 2017 from our Founder Jess’ Mother’s garden shed in West Sussex, Piglet in Bed began with a simple idea: the best homes aren’t perfect, they’re personal. What started as a small collection of linen bedding has grown to include new fabrics and unmistakably ‘Piglet’ designs, complemented by our curated selection of sleepwear and homewares. But one thing hasn’t changed: our focus on the incredible team who make Piglet happen. As our team grows, we still like to keep the calendar full of socials, competitions, and chances to see each other. Teamwork is at the heart of everything we do, so we're very excited that you're considering joining us!
The Role
As a Digital Marketing Assistant at Piglet in Bed, you'll focus on customer retention and engagement. You'll be supporting our Retention Marketing Manager in executing campaigns and strategies that nurture, retain, and re-engage our existing customer base. You'll be our go-to person for delivering impactful email and SMS marketing campaigns, managing customer data, and contributing to loyalty and lifecycle initiatives. This is an exciting opportunity for someone who wants to develop their digital marketing career in a fast-growing lifestyle brand.
Role: Digital Marketing Assistant
Hours: Full-time
Salary: £30,000
Location: Hybrid working - with a minimum of 3 days/week in our London office
What you'll be getting up to
- You'll assist in planning, building, testing, and deploying our email and SMS campaigns.
- You'll support lifecycle and loyalty initiatives through personalised, targeted communications.
- You'll monitor, analyse, and report on campaign performance metrics, customer behaviour, and digital trends to identify opportunities for improvement.
- You'll work closely with our Retention Manager, Brand team and Ecommerce team to ensure initiatives align with business goals.
- You'll stay up to date with retention marketing best practices, tools, and trends.
- You'll contribute to the continuous improvement of customer journeys and lifecycle campaigns.
- You'll manage and maintain our email subscriber lists, ensuring accuracy and deliverability rates.
- You'll occasionally support broader digital marketing activity where required by the business.
Who we're looking for
Desirable
- You'll have a good understanding of digital marketing channels and tools (ideally Klaviyo and Shopify).
- You'll have some experience in using Canva.
- You'll have excellent communication skills, both written and verbal.
- You'll be highly organised, with a strong attention to detail and the ability to manage multiple projects simultaneously.
- You'll have an analytical mindset, with the ability to interpret data to make informed decisions.
- You'll be proactive, with a desire to learn and grow within the marketing field.
Essential
- Previous experience in Digital Marketing.
Why Piglet in Bed?
- We’re proud to pay the UK Living Wage, a voluntary measure we’re taking to make sure our salaries meet our employees real, everyday needs.
- Our flexible working scheme aims to prioritise your work-life balance, allowing for flexible start and finish times.
- We offer a generous 50% discount on our products alongside plenty of chances to get your hands on treats internally!
- Piglet in Bed offers 33 days of holiday annually (pro rata for part time staff), alongside 2 paid days for volunteering and reduced summer hours.
- We offer a rewards & recognition platform where you can get discounts with lots of retailers, along with a full employee assistance programme and 24/7 GP access.
- With our onsite bike storage and shower facilities, Piglet are excited to offer team members access to our cycle to work scheme.
What’s next?
If this sounds like the role for you, apply now by submitting your CV and cover letter below. Your personality is way more important to us than perfect grammar, so please consider not using AI in your application – we just want to get to know the authentic you! All applicants must have the right to work in the UK as Piglet in Bed are unable to sponsor or transfer any visa applications at this time.
All applicants must have the right to work in the UK as Piglet in Bed are unable to sponsor or transfer any visa applications at this time.
- Team
- Growth & Ecommerce
- Locations
- London
- Remote status
- Hybrid
- Yearly salary
- £30,000
- Employment type
- Full-time

London
Workplace & Culture
At Piglet in Bed, we're on a mission to become the home of long-lasting, natural comfort. We don't believe in ironed bedsheets and pristine homes. In fact, as a remote first business, we know the importance of your home bringing comfort and joy, and we bring those values to work too.
We've achieved a lot in a short space of time, in no small part due to the incredible team who make Piglet happen, and we're so excited you're considering joining us!
About Piglet in Bed
Founded in 2017 in West Sussex, Piglet in Bed has gone from strength to strength in the past few years. We're now entering an exciting new phase of growth, and we'd love you to join us!